MOE kindergarten

A life of learning, all begins with a teacher. A recruitment campaign done for

MOE in collaboration with BLK J havas. 
Through an animated A-Z journey, each letter represents a unique trait or value essential to a teacher’s role in shaping a lifetime of learning. With vibrant visuals and concise descriptions, the campaign highlights the diverse qualities that make educators impactful, inviting individuals to embrace the transformative

power of teaching